Take a customer’s view
See how well the information available reflects what you actually do.
Would AI recommend your business?
A checklist to help you review what customers—and AI search tools—can learn about your business online.
Get the checklistMake your business easier to understand.
You can explain your business in a conversation, but does the information online do it justice? This checklist helps you take a step back and check whether people can find what they need to understand and trust you.
What should you look at first?
If you run a business or look after its marketing, this is a useful place to start. Work through it yourself or bring your team together to compare notes and agree what needs attention.
Spot what needs attention
Notice where missing details or outdated information could leave people with the wrong impression.
Agree where to focus
Use the worksheet to turn a useful review into a few manageable priorities.