Start with your own business
Use the questions to notice what you’re confident about and where you’d like a better understanding.
The Business Owner’s Guide to AI Search
A free, 11-page guide for business owners who want to understand AI search without needing a technical background.
Get the guideWhy should AI search be on your radar?
People can now ask an AI tool to suggest a supplier, compare businesses or explain their options. What those tools can find about your business could shape someone’s first impression before they visit your website.
That makes it worth understanding how your business is represented, alongside the search and marketing activity you already do.
What’s in the guide?
You’ll find explanations of AI search, SEO and GEO, a business readiness checklist, example customer questions and common myths—plus a 30-day action plan.
How will you use it?
Use it as a working document, not something to read once and forget. Add your own observations as you go.
Choose a manageable first step
Pick a priority that fits your time and resources, rather than trying to tackle everything at once.
Have a more focused conversation
Bring your notes to your team or marketing partner so you can agree what needs attention and who will take it forward.